Archive for Printing

Using Japanese Typography in Design

Using Japanese Typography in Design

The Value of Well-designed Content

One of the most important elements of design is the way its proposed to your customers. Whether that be with graphics or written copy, it’s important that your message is delivered. In your own native language, this may be quite difficult. In a foreign language (such as Japanese), this is nearly impossible.

This article will guide you through some tips about using Japanese text in your marketing and designs. We’ll highlight some important points about typography, formatting text, and creating a pleasing composition with your copy.

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Understanding Japanese Typography

Understanding Japanese Typography

photo credit: jonwick04 on flickr

What’s in this for you?

If you’re an English-speaking native and you’ve found yourself trying to weave the intricacies of Japanese typography, you may find yourself in over your head. How do you download and use Japanese fonts? What do the font names mean? What problems may I run into using them?

In this article, I’m going to give you a quick yet complete overview of Japanese typography and how to select the typeface that’s best for your project. Read this article before you choose a typeface so you know what you’re getting and avoid issues later.

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My Nightmare Print Job: Learn From It

My Nightmare Print Job: Learn From It

photo credit: mwichary on flickr

How can this article help you?

To put it simply, this is your chance to learn from my trials and tribulations.

The following is a rehashing of a painful print job I had done for a client a while back. Through a series of hiccups, some unexpected consequences and a whole series of headaches, I was able to revamp the way I choose printers for my clients and myself. I also made a pretty solid professional decision: never use that company again.

Let’s get into it and for the sake of making a point (you’ll find out later), we’ll go with a “mountain climbing” theme on this one.

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You Need a Print Portfolio!

You Need a Print Portfolio!

photo credit: noellium on flickr

What’s in this for you?

Nowadays, everyone’s going (or most likely, has gone) digital.

To oversimplify the point (for the sake of dramatic effect): If you’re not on the web, you’re not on the map.

In the digital age, this is just the way things seem to be. Of course, there are some who are riding the waves of their reputation, but we can’t all be so fortunate. Especially when we’re just starting out. For many digital professionals (web designers, programmers, coders, etc.), having just an online presence is all good and fun, but what about the print lovers out there who yearn for more?

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Off To The Printers: Part Two

Off To The Printers: Part Two

photo credit: Milestoned on flickr

What’s in this for you?

Before sending a job out to the printers, it’s important for designers to understand how to prepare our masterpieces for professional printing. By knowing these facts beforehand, we’re better able to ensure that there aren’t any complications in the long run.

Pretty much anyone who has a job, a career, a hobby or a dream will, at some point, need professional printing done. At a minimum, you’re most likely looking at business cards. Nowadays, any kind of printing (as long as it’s needed in quantity) tends to be cheaper when it’s professionally done. If there’s enough time to get something professionally printed, it’s almost always the way to go.

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