Advertising Your Company at Disneyland Japan!

Advertising Your Company at Disneyland Japan!

The Ultimate Advertisement

As a company with a product to sell, nothing’s better than putting your company name in front of a guaranteed hundreds of thousands of people in one given day. Moreover, if you can make an impression upon those people in an environment designed to bring happiness to its patrons, those positive emotions and experiences will become (at least a little?) synonymous with your company’s brand.

What better place than Tokyo Disneyland?

The following are how some advertisers make their mark by using Tokyo Disney’s atmosphere of happiness and enjoyment to show their companies in a positive, fun and energetic way. Brand development and marketing at its best!

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Christmas and “Illumination” in Tokyo

Christmas and “Illumination” in Tokyo

Every year, Tokyo and other areas around Japan light up in celebration of Christmas.

This season is generally viewed as a time for couples to check out the beautiful light displays in the area. Moreover, it’s a time to reserve buckets of chicken from KFC and order Christmas cake to celebrate over; not as romantic as most western countries, but a fun experience nonetheless.

Here are some areas around Tokyo that are doing the light up thing right this year:

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Show Your Spirit for the 2020 Tokyo Olympics!

Show Your Spirit for the 2020 Tokyo Olympics!

Show your Support

Congratulations to Tokyo and Japan on winning the 2020 Olympic bid!!

In celebration, Humbly Bunny Design has thrown together a short little animation to help you show your Olympic spirit. Click the orange “Share” button below and share it to show your support!

You can also Download It Here

Japanese Copyright Law in Practice

Japanese Copyright Law in Practice

On Paper vs. In Reality

Copyright is a bit of a tough area for a lot of people. Understanding the scope of copyright, what it’s for and how it applies to us as business owners is a whole mess of confusion for those who haven’t studied law—and that’s in our own countries! This is Japan!

Sometimes laws are made, but not withheld in the same manner. This is especially prevalent in the case of something less concrete (to many) like a concept such as copyright.

This overview will lay out the terminology and application of copyright here in Japan, based on past cases and how they’ve been ruled. I wrote an article a few months back which gives a general overview of what copyright really means in the creative world of Japan and how it may apply to your projects and your business. Please take a look at that article as a predecessor to this one.

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Japanese Copyright Law in Layman’s Terms

Japanese Copyright Law in Layman’s Terms

What is copyright?

“Copyright” is a word that scares a lot of people. It has a tendency to put customers and uneducated designers on the defensive about what’s “theirs” and their rights. It’s the basis for a lot of misunderstandings, most of which, if I may be so bold, are unnecessary. It’s also one of the most difficult points when assembling a contract.

By the end of this article, you should have a solid understanding of how Japanese copyright affects you and the artwork you order through HBD or another design studio/professional (based in Japan at least).

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